Edition 1450
18 November 2017
Edition: 1450

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Clothing tops Christmas gift wish list

in News · 09-11-2017 15:21:00 · 0 Comments

Clothing, perfumes and books are at the top of Portugal’s wish-list when it comes to Christmas presents, according to an annual study conducted by Observador Cetelem, with cultural gifts such as books and event tickets overtaking the likes of smartphones and travel when it comes to preferences this year.

Clothing tops Christmas gift wish list

Once again clothing has taken the top spot in terms of what Portuguese would like to receive for Christmas, while cultural gifts have moved up on the table of preferences, to the top three, overtaking phones and trips.
According to Cetelem’s annual Christmas research, 34 percent of Portuguese involved in the survey said they would like to receive clothing, which is nine percent more than last year.
After clothing, the Portuguese would most like to be given perfumes or a watch, and in third place are cultural gifts, such as books, up one percent on last year.
Four percent fewer participants in this year’s survey said they wanted to find a smartphone or other mobile phone wrapped up under the tree, meaning this category has dropped to fifth place, while trips and travel fell significantly, from 19 percent in 2016 to 6 percent in 2017.
“Christmas is a time of great consumption, centred on the purchase of gifts, especially for little ones. However, it is interesting to note that even the elderly like to receive gifts from those closest to them, although they prefer more practical presents, such as clothing, as widely suggested by the respondents in the study of Observador Cetelem,” says Pedro Camarinha, Distribution Director of Cetelem.

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Edition 1450
18 November 2017
Edition: 1450

Read this week's issue online exactly as it appears in print.

Twitter