Nowhere in the world is the so-called mental health gap wider than in Africa, between 85 percent and 95 percent of people with severe mental health conditions don't have access to any type of care.

Credits: Getty Images; Author: @YellowDogProductions;

Unlike in Europe, where women tend to visit their salons less frequently, many women in Africa spend hours getting their hair washed and braided.

This scheme aims to shift the narrative around mental health in Africa, one braid at a time.