The European Championship kicked off with Germany v Scotland, the inaugural game that recorded an average audience of 1.6 million viewers watching the game on RTP1 and Sportv1. All games in this event will be guaranteed to be broadcast on SportTV1 or Sportv2, with channels RTP1, SIC, or TVI providing some of the transmissions simultaneously.

Serbia x England, broadcast simultaneously on TVI and SportTV, recorded an average audience of 1.5 million viewers, with Spain x Croatia capturing 877 thousand viewers.

In all 12 broadcasts, a majority male audience was recorded, with 58% of viewers vs. 42% female.